About Kids ‘R’ Kids – America’s Pioneering Child Care Franchise
About Kids ‘R’ Kids – America’s Pioneering Child Care Franchise
Our Story: Family-Founded, Values-Driven
From a single center in Georgia to one of the top daycare franchises in the United States, Kids ‘R’ Kids has redefined what quality early education can be.
Founded in 1985 by Pat and Janice Vinson, who began with a simple yet revolutionary idea to “hug first, then teach,” Kids ‘R’ Kids quickly became a beacon of warmth, integrity, and innovation in the child care industry.
Today, Kids ‘R’ Kids remains proudly family-owned and operated, with the founding family still actively involved in shaping our vision, supporting franchisees, and ensuring that every school lives up to our legacy of care.
Our Mission and Vision
At Kids ‘R’ Kids, our mission is to provide every child with a nurturing, safe, and engaging environment that inspires a love of learning for life.
We believe in empowering children, supporting families, and equipping franchisees to make a genuine difference in their communities.
Our vision is to be recognized not just as a child care franchise, but as a catalyst for lifelong success, character, and joy—one school, one child, and one community at a time.
Integrity
Doing what’s right for every child, family, and franchisee.
Innovation
Continually improving our curriculum, technology, and support.
Community
Building lasting partnerships that benefit all.
Our Philosophy: Hug First, Then Teach
At the heart of Kids ‘R’ Kids is our founding philosophy—“hug first, then teach.”
Children thrive in environments where they are respected, loved, and nurtured. This philosophy is woven into every aspect of our operations, from curriculum and classroom management to the support we provide to our franchisees and their teams.
Whole-Child Development
Our curriculum, programs, and school designs are all built to support the cognitive, social, emotional, and physical growth of each child.
Family-Like Support
We treat franchisees like family. You’re not just investing in a business—you’re joining a network that celebrates, supports, and empowers your journey from day one.
Community Impact
Every Kids ‘R’ Kids location is a hub for building better futures for children, families, and the neighborhoods we serve.
Our Achievements and Milestones
First To Franchise
Kids ‘R’ Kids pioneered the franchise model for child care in America, leading the way for a new era of business ownership in education.
Nationwide Growth
With more than 170 schools open across Georgia, Texas, Florida, North and South Carolina, New Jersey, Virginia, and beyond, Kids ‘R’ Kids is recognized as a top daycare franchise in the U.S.
Award-Winning Curriculum
Our First Class Curriculum®, STEAM Ahead®, and BrainWaves® are proprietary, research-based programs that empower franchisees to deliver the best in early education.
National Accreditation
All schools are accredited at the corporate level by AdvancED, ensuring quality and trust for every community.
Multi-Unit Success
Many franchisees choose to grow with multiple locations, supported by our proven systems and ongoing mentorship.
What Makes Kids ‘R’ Kids Unique for Franchisees
What sets us apart:
Protected Territories: Every franchisee receives an exclusive territory for their school, promoting strong enrollments and a thriving business environment.
Award-Winning National Marketing: Benefit from a robust national marketing fund, award-winning campaigns, and ongoing local marketing support to help your school grow.
Discovery Day: Experience our culture firsthand before you invest—tour a KRK Academy, meet our leadership, and get answers to every question at Discovery Day.
Transparent Investment & Support: All costs are disclosed upfront, with no surprises, and you receive comprehensive support—from financing and site selection to training, launch, and ongoing operations.
Scalable Model: Start with a single school or expand into multiple locations, all while being supported by our team and peer network.
Advocacy & Compliance: KRK is committed to advocating for franchisees and staying ahead of industry regulations at both the state and federal levels.
Why Entrepreneurs & Educators Choose Kids ‘R’ Kids
Kids ‘R’ Kids attracts franchisees from all walks of life—entrepreneurs, executives, educators, and community leaders—who are united by a desire to build businesses that truly matter.
Whether you have a background in education or are new to the industry, we provide everything you need to succeed: comprehensive training, operational playbooks, peer connections, and ongoing mentorship.
A Proven Path to Franchise Ownership
At Kids ‘R’ Kids, we make your journey to franchise ownership clear, supportive, and rewarding from day one. Our process is designed to remove guesswork, offering expert guidance and hands-on support at every stage—so you can move forward with confidence, whether you’re new to child care or an experienced business leader.
From your first conversation with our team to opening the doors of your academy, you’ll benefit from our decades of experience, detailed onboarding, and a partnership that never ends. We’re here to answer your questions, streamline your path to ownership, and help you launch a thriving business.
- Existing Markets
- Market Opportunities
Franchise Opportunities Available Nationwide
Kids ‘R’ Kids is expanding in thriving communities across the United States.
As demand for quality early education continues to rise, we’re awarding new franchise opportunities in select markets with strong growth potential.
With our exclusive, protected territory model, you’ll have the chance to build your business in a high-demand area, backed by a nationally recognized brand and robust support.
Ready to discover where you can open your own Kids ‘R’ Kids Learning Academy?
Start A Kids ‘R’ Kids Child Care Franchise
If you’re searching for a children’s education franchise with decades of success, industry “firsts,” and proven results, there’s no better partner than Kids ‘R’ Kids.
Ready to explore daycare franchise opportunities with us?
